21°01′43″ N, 105°51′15″ E
A curation of
Vietnamese
fashion
beyond borders
13°45′23″N, 100°30′6″E
VStu is a lifestyle-driven
fashion and beauty platform,
introducing curated
Vietnamese brands to the
Bangkok market through an
eCommerce-first experience
We are not just a shop—we’re a creative hub where fashion, art, and culture intersect.
With a focus on Streetwear, Smart Casual, Conceptual Edgy, and Sporty/Athleisure styles, VStu
represents a new way to explore fashion inspired by Vietnam’s vibrant creative scene.
The Inspiration
Behind VSTU
Vietnamese fashion is no longer a hidden gem—it’s a rising voice in global style, quietly influencing wardrobes from the streets of Seoul to the runways of Paris. Many local brands have already caught the attention of international fashion icons, from top celebrities to global influencers, drawn to the authenticity, craftsmanship, and distinct creative edge found only in Vietnamese design.
At VStu, we believe this is just the beginning. We exist to be the bridge between Vietnam’s emerging fashion visionaries and the global stage. By curating the most promising brands with strong identity, high-quality production, and bold cultural storytelling, we aim to expand their reach—first to Thailand, then beyond. Our mission is to empower this new wave of designers to inspire, compete, and thrive in international markets while staying true to their roots.
Vietnam has creativity. The world is ready. VStu is the path forward.
what we focus on
streetwear
MINIMALIST
Smart Casual
Edgy Conceptual
Sporty Athleisure
vSTU COLLECTIVE
SEASONAL COLLECTIONS
ELEVATOR YOUR BRAND WITH VSTU
Your brand deserves more than just shelf space.
VStu is not an eCommerce platform — it’s a lifestyle curation engine. We
champion Vietnam’s most promising fashion brands, giving them not only
a storefront but a stage
From concept to customer, we co-build your brand’s journey into
new markets — starting with Thailand, and reaching beyond.
STYLE - CREATOR PARTNER
Create With Purpose. Influence With Style.
At VStu, we believe in creators who do more than follow trends — they set them. Partner with us to bring
Vietnamese creativity to life in Thailand. Inspire. Express. Lead the movement.
Let’s build something
inspiring together.
Are you a local brand, creator, or visionary partner looking to be part of something meaningful? VStu is
always open to fresh energy, bold ideas, and creative collaborations.
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